When contemporary design meets award-winning architecture, the result is nothing short of extraordinary. BOMMA’s latest campaign brings its hand-blown crystal lighting into dialogue with the raw industrial beauty of the newly renovated Automatic Mills in Pardubice — a site of architectural significance in the Czech Republic.
In this striking setting, the Divina, Ama, Flare, and Stellar Dust, Buoy collections transcend their role as lighting fixtures, momentarily becoming sculptures of light, casting intricate reflections and shadows across the historic interiors. The brilliance of illuminated crystal contrasts effortlessly with the rugged textures of the space, highlighting the synergy between tradition and modernity, craftsmanship and innovation.
BOMMA’s admiration for exceptional Czech architecture shines through, as its luminaires infuse each space with a poetic interplay of light, emotion, and atmosphere. This artistic dialogue between design and architecture is fast becoming a hallmark of BOMMA’s creative vision.
With this latest campaign, BOMMA once again redefines the role of lighting — not merely as an element of design, but as an essential narrator of space, breathing life into architectural icons and leaving a luminous legacy.
Credits:
Photo: Radek Úlehla
Creative direction: Václav Mlynář
Location: Automatic Mills education centre
Sféra and Gallery of Pardubice city (GAMPA) by ŠÉPKA ARCHITECTS
Silo – Foundation Automatic Mills, Czech
Partners: TON, Vitra, Kler, Rückl
